6 Ways You Can Advertise Your Business Using Custom Stickers

If you’re creative, you can advertise your company anywhere. Through guerilla marketing, you can put ads on stickers, which you can stick on public walls, discount items, bus stops, giveaways, and more. Here are a few ways you can use custom stencils and stickers in advertising your business.

Make them into business cards

Almost all companies use business cards as a marketing tactic to provide necessary details about them. However, most clients are unable to keep these cards for a longer period. Turning business cards into stickers helps solve this problem. The business cards can simply be stuck on a surface that can easily be seen, such as on a calendar, laptop, or refrigerator, instead of being thrown into a desk drawer forever.

Turn these into product labels

If you are an owner of a smaller, independent brand, you can opt to create a sticker of your label for promotional uses instead of conventional means. Remember that the label is something that you create separately from your product. Many brands just place stickers as labels on their products. 

Since these stickers are small and have only the essential design elements, consumers pick up the brand message at a glance. These stickers are also affordable enough for small businesses that wish to stay within their budget. Just make sure that your brand’s personality can be seen in how you customize your label sticker.

Stickers

The world is your billboard with custom advertising stickers

Put stickers on discount items

Businesses often offer huge discounts on their products to increase sales. One easy and unique way to announce discounts on your products is to use stickers. Instead of writing the price-cut offer on a piece of paper or cardboard and placing it next to the product, using stickers would be more effective. 

For example, you can indicate the offer, ‘Buy One, Get One’ on stickers and put them directly on the products. That not only entices the buyers but also promotes your brand professionally. That is why your sticker should also show your brand elements, such as logo, colours, design, and more. People generally spend more time browsing products that come with discounts. As a result, such stickers also become a tool to let your audience get to know your brand more.

Put your WiFi password on these

Most businesses that offer internet connectivity are unaware of this particular strategy. Usually, when customers ask for the WiFI password, it is either told orally or written on a simple piece of paper that is easy to lose. However, putting your WiFi password on a sticker will certainly catch people’s attention. Simply design your sticker with the password in bold typeface, using colours and designs associated with your brand. 

Customers are bound to keep the sticker with them, either on their personal belongings or at home. Even if they do not use the WiFI nor visit the establishment at all, the sticker will still be there to make a good impression of your brand.

Give them out during promos and events

One way to promote your brand is to take advantage of events that your company has organized or has been asked to sponsor. Use these opportunities to hand out well-designed stickers of your company. As you give free stickers during these public events, it contributes to creating excitement. 

People will be able to get a closer look at your company, and many of them will begin to talk about your business, products, or services. You can maximize the advertising potential of your stickers by announcing offers or discounts through them. These enticing offers will surely be highlighted through the stickers.

Use these as window decals

A decal is primarily a decorative sticker, used to transfer the design from one surface to another upon contact. These can be designed using a variety of styles and materials. They are generally placed on storefronts—on windows or walls—to attract passersby. 

If you plan to use a decal, make sure that the sticker is specially customised for your brand. It is recommended to assess the online sticker design services of other professional designers before choosing an impressive design and custom stencils for your decal. 

TLDR

Advertising truly plays a crucial role in the longevity of any company. Most companies overlook the fact that they can improve their marketing and increase their sales using something as simple as stickers. Using stickers in various forms and different methods is an easy and effective way to bring success to your company.

Graffiti Stickers is a Gold Coast sticker printing company specialising in screen and digital printing. We offer high-quality and professional stickers for customising vehicles, real estate, promotions, and more!